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Privacy policy

Last Updated: September 30, 2026

Güzellik Burada operates this store and website, including all related information, content, features, tools, products, and services, in order to provide customers with a personalized shopping experience (the "Services"). Güzellik Burada is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy explains how we collect, use, and share your personal information when you visit, use, or make a purchase or other transaction through the Services, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will govern with respect to the collection, processing, and sharing of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand that your information will be collected, used, and shared as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we mean information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with you or another person. Personal information does not include information collected anonymously or information that has been de-identified such that it cannot identify you or be reasonably linked to you. Depending on how you interact with the Services, where you live, and to the extent permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from your personal information:

  • Contact information such as your name, address, billing address, shipping address, phone number, and email address.
  • Financial information such as credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, payment method, payment confirmation, and other payment details.
  • Account information such as your username, password, security questions, preferences, and settings.
  • Transaction information such as the products you add to your cart, add to your wish list, purchase, return, exchange, or cancel, and your past transactions.
  • Your communications with us such as information you share with us when submitting a customer support request.
  • Device information such as information about your device, browser, or network connection, IP address, and other unique identifiers.
  • Usage information such as information about your interaction with the Services, including when and how you interact with or browse the Services.

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you for example, when you create an account, visit or use the Services, contact us, or otherwise provide us with your personal information;
  • Automatically through the Services for example, from your device and through the use of cookies and similar technologies when you use our products or services or visit our websites;
  • From our service providers for example, when we engage service providers to provide certain technologies, or when they collect or process your personal information on our behalf;
  • From our business partners or other third parties.

How Do We Use Your Personal Information?

Depending on how you interact with us or which Services you use, we may use your personal information for the following purposes:

  • Providing, Personalizing, and Improving the Services. We use your personal information to perform our contract with you, process your payments, ship your orders, remember your preferences and the products you are interested in, send notifications related to your account, process your purchases, returns, exchanges, or other transactions, create, maintain, and manage your account, arrange shipping, facilitate returns and exchanges, enable you to share reviews, and create a customized shopping experience such as product recommendations based on what you have purchased. Using your personal information to further personalize and improve the Services may also fall within this purpose.
  • Marketing and Advertising. We use your personal information for marketing and promotional purposes (for example, to send you marketing, advertising, and promotional communications by email, text message, or mail) and to show you online advertisements for products or services on the Services or other websites based on your prior purchases or items you have added to your cart, and your other activity on the Services.
  • Security and Fraud Prevention. We use your personal information to verify your account, provide a secure payment and shopping experience, detect, investigate, or take action regarding possible fraudulent, illegal, dangerous, or malicious activity, protect public safety, and help secure our Services. If you choose to use the Services and create an account, you are responsible for keeping your account credentials secure. We strongly recommend that you do not share your username, password, or other access information with anyone else.
  • Communicating With You. We use your personal information to provide you with customer support, respond promptly, deliver effective Services, and maintain our business relationship with you.
  • Legal Reasons. We use your personal information to comply with applicable laws or to respond to valid legal process, including requests from law enforcement or government authorities; to review or participate in legal evidence preservation processes; to manage potential or ongoing litigation or other legal disputes; and to investigate or enforce potential violations of our terms or policies.

How Do We Share Your Personal Information?

In certain circumstances, subject to this Privacy Policy, we may share your personal information with third parties for legitimate purposes. Examples of such circumstances include:

  • Sharing information with third parties that provide services on our behalf (for example, information technology management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping and delivery services), Shopify, and vendors.
  • Sharing information with our business and marketing partners to provide you with marketing services and advertising. For example, we use Shopify to support personalized ads based on your online activity across different merchants and websites with the help of third-party services. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you live, you may have the right to request that we do not share information about you for targeted advertising and marketing based on your online activity across different merchants and websites.
  • Sharing information in cases where you direct us, request it, or provide your explicit consent for certain information to be shared with third parties; for example, to ship products to you or if you use social media widgets or login integrations.
  • Sharing information with our affiliates or among other entities within our corporate group.
  • Sharing information in connection with business transactions such as a merger or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or other individuals.

Relationship With Shopify

The Services are hosted by Shopify, which collects and processes personal information regarding your access to and use of the Services in order to provide and improve the Services for you. Information you provide to the Services will be transferred to and shared with Shopify and third parties outside the country where you reside for the purpose of providing and improving the Services for you. In addition, to protect, grow, and improve our business, we use certain enhanced Shopify features that use data and information derived from your interactions with our Store, other merchants, and Shopify. To provide these enhanced features, Shopify may use personal information collected about your interactions with our Store, other merchants, and Shopify. In these cases, Shopify is responsible for processing your personal information and for responding to requests to exercise your rights regarding the processing and use of your personal information for these purposes. For more information about how Shopify uses your personal information and the rights you may have, see the Shopify Consumer Privacy Policy . Depending on where you live, you may exercise certain rights regarding your personal information via the Shopify Privacy Portal Link .

Third-Party Websites and Links

The Services may contain links to websites or other online platforms operated by third parties. If you follow links to sites that are not affiliated with us or under our control, you should review the privacy and security policies, as well as other terms and conditions, of those sites. We do not provide any warranties and we do not accept any liability regarding the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on those sites. Information you provide in public or semi-public areas, including information you share on third-party social media platforms, may also be visible to other users of the Services and/or users of those third-party platforms and may be available for use by us or third parties without limitation. The inclusion of such links in the Services does not imply any endorsement of the content of the linked platforms, or of the owners or operators of those platforms, unless expressly stated otherwise in the Services.

Children's Data

The Services are not intended for use by children, and we do not knowingly collect any personal information from children under the legal age of majority in the jurisdiction where you reside. If you believe your child has provided us with personal information, you may contact us using the contact information listed below to request deletion of that information. As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we have "shared" or "sold" personal information of individuals under 16 years of age as those terms are defined under applicable laws.

Security and Retention of Your Information

Please note that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." In addition, information you send to us may not be secure during transmission. For this reason, we recommend that you do not use unsecured communication channels to send sensitive or confidential information to us.

How long we retain your personal information depends on various factors, such as whether we need the information to maintain your account, provide the Services to you, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below with respect to your personal information. However, these rights are not absolute and may apply only in certain circumstances, and we may deny your request where permitted by law.

  • Right of Access/Right to Know. You may have the right to request access to personal information we hold about you.
  • Right to Deletion. You may have the right to request that we delete personal information we hold about you.
  • Right to Correction. You may have the right to request that we correct inaccurate personal information we hold about you.
  • Right to Data Portability. You may have the right to receive a copy of the personal information we hold about you and, under certain conditions and subject to certain exceptions, to request that we transfer that copy to a third party.
  • Managing Communication Preferences. We may send you promotional emails, and you can opt out of these emails at any time by using the unsubscribe option in those emails. If you opt out, we may still send you non-promotional emails, such as emails related to your account or orders you have placed.

You may exercise these rights where indicated in the Services or by contacting us using the contact details set out below. To learn more about how Shopify uses your personal information and about other rights you may have, you can visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. To the extent permitted or required under applicable laws, we may need to verify your identity before processing your requests. In accordance with applicable laws, you may designate an authorized agent to submit a request on your behalf to exercise your rights. Before accepting such a request from an agent, we will require the agent to provide proof of their authorization to act on your behalf, and you may be required to verify your identity directly with us. We will respond to your request within a reasonable timeframe in accordance with applicable laws.

Complaints

If you have a complaint about how we process your personal information, please contact us using the contact details set out below. Depending on where you reside, you may have the right to appeal our decision by contacting us using the contact details set out below or to lodge a complaint with your local data protection authority.

International Transfers

Please note that we may transfer, store, and process your personal information outside the country in which you reside.

If we transfer your personal information outside the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms, such as the European Commission's Standard Contractual Clauses or equivalent agreements issued by the relevant competent authority in the United Kingdom, unless the data is transferred to a country that has been determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date, and provide any notices required under applicable laws.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of your rights, please call +90 850 650 3434 or email destek@guzellikburada.com or contact us at Güzellik Burada, Ataşehir, İstanbul, Türkiye